3 Questions With…Blue Nile President, Chairman, and CEO Harvey Kanter



Harvey Kanter is president, chairman, and CEO of Blue Nile; he has headed the Seattle-based e-tailer since 2012. He spoke to JCK in July, shortly after the company opened its first store—or “webroom”—at the Roosevelt Field Mall in Garden City, N.Y., in June. JCK: Can you explain the reasoning behind the webroom? Kanter: In 2014, we tested display cases of bridal jewelry in two Nordstrom stores. We were testing the hypothesis that there might be a segment of customers that want to see, touch, and feel product, and that by giving them more choices to shop—not just on a PC or tablet
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