Jewelry manufacturer Zalemark, Inc. said it has signed a licensing agreement with lifestyle television host and restaurateur, B. Smith, to design, develop, and manufacture a women’s jewelry collection under the B. Smith brand name.
The former fashion model turned restaurateur, television host, author, entrepreneur, and entertainer is widely regarded as an expert when it comes to casual but elegant living. Steven Zale, design director, will manufacture and distribute a B. Smith With Style jewelry collection, incorporating her vision and motto of, “Whatever you do, just do it with style.”
A seasoned culinary expert who was recognized by Elle Décor as one of America’s 10 most outstanding non-professional chefs, Smith is the owner of three successful B. Smith restaurants in New York, Washington, D.C., and Sag Harbor, Long Island.
Smith’s flair for décor, demonstrated in the ambiance of her restaurants, led to her entry in home style and the Spring 2001 launch of the B. Smith with Style Home Collection exclusively at Bed, Bath and Beyond, followed by the 2007 launch of her furniture collection, At Home with B. Smith produced by Rowe Furniture. For the past 9 years, she has hosted the lifestyle television show, “B. Smith with Style” along with guest segment appearances on programs such as ABC’s “Good Morning American” and “The View” and NBC’s “Today.”
Zalemark, Inc. is based in Sherman Oaks, Calif.