Zalemark Holding Company, the design and manufacturing company that works with licensed brands including Steven Zale Beverly Hills, B. Smith, Luxury Brands Group, and Lux TV, has named Steven Zale its CEO.

Zale is the designer of Steven Zale jewelry, a line of jewelry under the Zalemark name. He has been with the company since 2013 and was previously the chairman emeritus. 

The company signed a licensing deal with Crayola in October 2014 and has appointed Deborah Blohm as the brand director for the line. Blohm holds a graduate gemologist degree from GIA, studied jewelry design at FIT, and is the founder and designer of Deborah Blohm jewelry.

JCK