The 190-year-old U.K. jewelry brand Wolf has appointed Neil Cooksley (pictured) its news sales manager for the north of England, Northern Ireland, and Scotland.

Cooksley spent the last 14 years in sales positions at watch retailer Time Products. He has nearly 25 years of experience in the watch and jewelry industries, beginning at a London jeweler. He later ran two branches of the Watch Lab, a U.K. repair specialist.

Wolf’s other recent hires include Umair Baig as senior sales director, U.K. and Europe, and Christopher Strange, who was named sales director for U.K. and Ireland.

(Photo courtesy of Wolf)