swarovski draws on its precision-cutting expertise to enhance the glamour of these beguiling beauties.

" /> The Timeless Allure of Genuine Gemstones - JCK

The Timeless Allure of Genuine Gemstones



Gemstones have been a source of fascination for humankind since time immemorial. Unlike mere minerals, they possess an alchemic mix of beauty, durability and rarity. When polished, their beauty is enhanced by their radiance. 

The word gemstone alone conjures images of fantastic jewels from iconic designers like Cartier, Tiffany, and Fabergé, or a modern master such as Joel Arthur Rosenthal, a.k.a. JAR. Yet, from early antiquity, gems also adorned household articles and even weapons. Indeed, they cast such a spell, they were even said to possess special properties for good or evil. Gaze into any precious gemstone and its subtly seductive tale is bound to unfold. 

Since 1965, Swarovski has turned its expertise in the artistry of precision cutting to providing genuine gemstones to the world’s foremost jewelry designers and cutting-edge talents. To highlight the inherent beauty of the highest quality gems, the Swarovski team recently approached acclaimed jewelry designer Matthew Campbell Laurenza to partner on a unique art project.

The sensual result is Laurenza’s own Jeweled Garden, filled with 15 one-of-a-kind handcrafted pieces designed with Swarovski genuine gemstones. Now expanded to include a line of exclusive jewelry for Atelier Swarovski, launched and sold for a limited time at Bergdorf Goodman, these exquisite pieces exemplify the never-ending fascination of gemstones.