LVMH has appointed Jean-Christophe Babin, the longtime head of TAG Heuer, as CEO of Bulgari.
Babin began his career in 1983 in sales and marketing at Procter & Gamble in France. In 2000, he joined LVMH as CEO of TAG Heuer.
At press time, it was not known who would replace him at TAG Heuer.
As CEO of Bulgari, Babin will be based in Rome.