Preferred Jewelers International to host jewelry spa weekend and more in this week’s edition of Supplier News
Preferred Jewelers International to Host Jewelry Spa Weekend
Retail jeweler network Preferred Jewelers International is set to hold a Jewelry Spa Weekend Sept. 22–24. During the event, consumers are invited to network-member retail stores to have up to five pieces of jewelry cleaned and inspected, free of charge. The event is designed to promote awareness of the Preferred Jewelers International brand, while also helping its retailers to increase their social media following. More than 150 retail store members have signed up to participate.
Participants of the event are encouraged to post photos on Instagram under #wearepreferred and #preferredspaday. Tagged photos will automatically be entered for a chance to win a Preferred 105 round diamond halo pendant, with a retail value of $5,000.
For more information, visit preferredjewelersinternational.com.
Arch Crown Debuts New Computer Tags
Arch Crown has introduced its latest variation of thermal transfer computer tags to its extensive collection: the TT380 Poly-Lam and polyester narrow-tail tags.
Fifty-percent thinner than the original TT360, the tags make it easier to tag small, hard-to-price jewelry. Its materials can withstand ultrasonic cleaning with no damage to the text and barcodes. The TT380 Poly-Lam tags are available in gold, silver, white, yellow, blue, green, pink, and orange; polyester is available in white only. Custom colors are available as well.
For more information or free samples, call 800-526-8353.
Virtual Diamond Boutique Reaches More Than 3,500 Users
After the enthusiastic response to its product at both June’s JCK Las Vegas show and August’s India International Jewellery Show, Virtual Diamond Boutique (Vdb) has reached a milestone of more than 3,500 registered users. Composed of both retailers and diamond wholesalers, those registered are now using the Vdb app to source, match, and list diamonds on the B2B platform.
“Retailers and wholesalers are beginning to understand the potential of this new network, and the buzz has been truly amazing,” said CEO and founding partner Tanya Nisguretsky in a press release. “As the title sponsor of JCK Rocks the Beach at the recent JCK Las Vegas show, we were thrilled to achieve fabulous results from the U.S. jewelry industry. Then, as the title sponsor of IIJS 2016 seminars, we exceeded all expectations and almost doubled our success to date.”
The Vdb app groups stones into collections and offers users an interactive experience with customized views and saved searches. The software also works to sort through qualifications and certificates of hundreds of diamonds, making finding a matching pair much simpler for users.
The app is free for retailers and offers visual imagery for unbranded merchandise in HD photos and videography. Retailers have the opportunity to virtually enhance their own inventory with what’s available from their preferred partners or from the entire network of vendors. Diamond wholesalers can list their inventories on the network for a minimal fee.
For more information, visit vdbapp.com.