Diamond Empowerment Fund Announces New Global Board Members
The Diamond Empowerment Fund (DEF) has announced the addition of two global industry leaders to its board of directors: David Prager (left), head of corporate affairs for the De Beers, and Kent Wong Siu-Kee (right), managing director of the Hong Kong-based Chow Tai Fook Jewellery Group Limited.
David Prager lends insight into the expectations of consumers and corresponding pressures on production, with his work covering a diverse set of stakeholders. “Diamonds are a finite resource, pushing us to ensure we are using them to add value to the communities we work in, the infrastructure we rely on, and the colleagues we work with,” said Prager in a press release. “Since its founding, the DEF has helped the industry shine a light on the positive role diamonds play in the journey from mine to finger, enabling consumers to be proud of the diamonds they own.”
A veteran with experience in Hong Kong and mainland China, Kent Wong Siu-Kee broadens DEF’s worldwide representation with his work in operations and management in the jewelry indsutry. Wong was named one of the 25 Influential Chinese in Global Fashion by Forbes in 2012. “As a vertically integrated jewelry retailer that is active in all aspects of the diamond and jewelry supply chain, we understand the importance of supporting communities along the diamond’s journey,” said Wong in a press release. “I am eager to help further extend DEF’s mission and communicate to consumers around the world these good works.”
For more information on the Diamond Empowerment Fund, visit Diamondempowerment.org.
Yoko London Selling at Bergdorf Goodman
Pearl brand Yoko London is now available at New York City’s luxury retailer Bergdorf Goodman, offering a selection of its pieces, including necklaces, drop earrings, bangles, and statement rings.
“Our collaboration with Bergdorf Goodman marks a high point in the growth of the Yoko London brand internationally,” said Yoko London CEO Michael Hakimian in a press release. “Bergdorf Goodman is one of the world’s finest luxury department stores, and we are delighted to bring our exquisite pieces to their discerning clientele.”
Simon G. Debuts New Website and Campaign
Fine jeweler Simon G. has announced the debut of its new website, combining a new look and state-of-the-art technology with its new “Reclaim” creative campaign.
Visitors to the new site, which utilizes cloud-based IBM technology, will enjoy features such as advanced retailer location services, responsive design for the best experience on any device, a smart filter that makes it easy to browse Simon G.’s extensive inventory, social sharing, and an online concierge desk, which allows consumers to communicate live with a Simon G. respresentative. Customization options are also available, highlighting Simon G.’s custom-design capabilities, and leading the way from a digital research experience to a purchase from an authorized Simon G. retailer.
“We are excited to unveil our beautiful new site and provide our customers with the best Simon G. digital experience possible,” said CEO Zaven Ghanimian in a press release. “The timing could not be more perfect with the launch of our Reclaim advertising campaign, which is featured throughout the site and was seen in the September issues of many of your favorite fashion magazines.”
The Reclaim campaign invites couples to reclaim their love for one each other with intimate moments and simple acts of kindness. To preview the campaign and see the new website, visit Simongjewelry.com.
Golden Sands Jewelry Unveils New Website
Nature-inspired jewelry brand Golden Sands has created a new website, after expanding into retail stores across America and Asia.
The new site features a sleek gold and black color scheme, highlighting its jewelry, with social media links and a list of retailers. A blog and inspirational mood boards are also featured on the newly designed site. Its four staple collections—Weave, Coral, Spring, and Flow—are detailed with crisp photographs.
Visit Goldensandsjewelry.com to view the site and jewelry.