Supplier News: Week of June 25

Seven-Point Agenda Promotes First-Ever Bilateral Trade Between India and Pakistan

GJEPC delegation

India’s Gems & Jewellery Export Promotion Council (GJEPC) signed a seven-point agenda during the Pakistan International Gems & Jewelry Exhibition in Karachi. The agenda will maintain a long-term partnership between India and Pakistan to support the $12 billion Pakistani gem and jewelry sector.

“The size of the Indian delegation led by the Gems & Jewellery Export Promotion Council of India reflects the desire of both governments to enhance the bilateral trade and develop closer ties between the two neighboring countries,” said Syed Yusuf Raza Gilani, prime minister of Pakistan and founder of the Pakistan International Gems & Jewelry Exhibition. “With the active support and guidance from the Ministry of Production, the company is committed to the development of the entire value chain of the gems and jewelry industry of Pakistan, from mine to market through skill development, technology up-gradation, marketing, branding, and exports.”

Highlights of the agenda include improved duty structure and exchange of students and faculty between the two countries, the direct import of gemstones from Pakistan, an Indian contingent to participate in Pakistani tradeshows, and jointly organized tradeshows and conferences in other countries.

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ASHI Diamonds Appoints Al Minor to Represent West Coast Region

ASHI Diamonds, a leading diamond jewelry manufacturer serving independent jewelers in North America, introduced Al Minor as its new sales representative and marketing consultant for the West Coast region, including California, Hawaii, and Washington, on June 15. 

Minor has worked in the jewelry industry for 25 years. He will be working closely with independent jewelers to develop a merchandising and marketing strategy to expand ASHI’s business and enhance its brand.

For more information, visit


USNY catalogUnique Settings of New York Announces New Bridal Catalog

Unique Settings of New York announced it will launch a 465-page bridal catalog, along with a redesigned company website. The catalog, due for completion in early 2013, will include new wedding bands and engagement rings, ranging in style from modern to classic. The website,, features more than 200,000 jewelry pieces, organized in easy-to-use categories. In addition, Unique Settings has designed and developed an online ring builder program, powered by GemFind.

“Our goal is to support customers in generating sales using all the tools necessary at their fingertips, making and our incredible catalogs their leading choice for ordering product for their stores,” said Matthew A. Ego, director of Unique Settings of New York. 

Visit Unique Settings of New York on JCK Marketplace and go to for a live demo of the new ring builder program.  


Additional reporting by Anita Ferrer


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JCK Contributing Editor

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