Supplier News: Week of June 22

GemFind Welcomes Le Vian to its JewelCloud Social Product Network

Fine jewelry designer Le Vian is the latest vendor to join JewelCloud, GemFind‘s growing social product network. As a JewelCloud logopart of the network, Le Vian can now offer updates to retailers nationwide, feeding products straight to retailer websites. In turn, retailers can keep their customers provided with a full, current inventory.

Le Vian’s brands, including Le Vian Chocolatier, Le Vian Red Carpet, Chocolate by Petite Le Vian, Le Vian Bridal, and Le Vian Exotics, join the more than 100,000 products from other vendors already in the network.

“If you are an authorized Le Vian retailer, it is very important to have Le Vian on your website,” said Jonathan LeVian, of the LeVian family, in a press release. “GemFind has an approved live feed of the most up-to-date assortments and will allow our retailers that use GemFind to seamlessly keep their Le Vian section updated and maintained by Le Vian.”

For more information on the JewelCloud network, go to, and visit JewelCloud here.

Sarine Technologies Presents New Diamond Technology Perspectives

Sarine Technologies, developer, manufacturer, and seller of precision technology products for the diamond and gem industry, filled a key role at the 2015 Presidents’ Meeting of the World Federation of Diamond Bourses and the International Diamond Manufacturers Association, held in Tel Aviv June 12–16. CEO and executive director Uzi Levami presented a keynote address on the evolving changes in the diamond industry, with special attention to the effect on the wholesale and retail trade as a younger generation of consumers grows into a major buying segment. A short film on the history of diamond processing was also shown.

“In recent years, consumer behavior is undergoing a major change, as consumers are more connected and more informed,” said Levami in a press release. “In today’s commercial environment, consumers’ desires immediately reflect back throughout the entire pipeline, strongly influencing the decisions and operations of manufacturers and traders alike. At Sarine, our goal is to provide cutting edge technological solutions that enable flexibililty and dynamism, so that all the players in the diamond pipeline can quickly and effectively adapt to the changing market requirements.”

For more information on Sarine Technologies, visit


Lafonn Debuts Asscher-Cut Collection at JCK Las Vegas 2015

Lafonn Asscher cut collection debut 2015Simulated diamond company Lafonn debuted a new collection at last month’s JCK Las Vegas show, featuring Asscher-cut stones. The line consists of rings, pendants, and earrings, set in platinum-bonded sterling silver and the Art Deco–style, rectilinear diamond cut. Retail prices start from $100, and authorized retailers may now purchase the collection, available for immediate delivery.


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