Overnight Mountings Announces New Rewards Program
New York jewelers Overnight Mountings has created a rebate program to reward retail jewelers for advancing their business.
If a reward-program participant increases his or her annual business from the previous year, the participant will receive a check at the end of each year totaling 10 percent of his or her annual purchases.
“This is just a small token of our appreciation for our retail customer,” said Jeff Adwar, Overnight’s president, in a press release. “They’ve continued to show us their support and we see this as an opportunity to give back. If we can put some money into the hands of our customers and at the same time grow our business, [then] everybody wins.”
A leading supplier of mountings and semi-mountings, Overnight’s significant growth now allows it to offer custom models, loose diamonds, in-store sample programs, and other unique product lines.
Sign up for Overnight’s new rebate program before May 1 at overnightmountings.com.
Parade Design Debuts Two New Spring Collections
High-end jewelers Parade Design unveiled its two latest jewelry collections to kick off the spring 2014 season.
While the Lumière collection consists of vintage and modern styles of colorless diamonds, drop earrings, and pendants, Reverie bridal is an assortment of artful wedding-day designs. An extension of the company’s award-winning Reverie fashion collection, Reverie bridal “boasts a full spectrum of colors including rich golden tones, deep amber, and flashes of champagne enhanced by a medley of shapes creating a softly dramatic and versatile look,” stated the company via press release.
Stuller Schedules Bridge Conference Series for 2014
Louisiana-based jewelry company Stuller announced eight upcoming events to provide guests with pointers on retail profitability.
As a part of the Bridge Conference series, sessions will explore areas of improvement for traditional jewelry stores as well as tips on forming better relationships with customers. The company intends to focus on its three themes from the 2013 conference series: customization, in-store experience, and retail challenges and opportunities.
“Today, jewelers are collaborating more than ever, propping each other up with ideas that work. And this is what’s happening at Bridge,” said Ken Dugas, Stuller’s executive director of events in a press release. “After a powerful Bridge series in 2013, Stuller is ready to share even more in the coming year.”
To see the dates of Stuller’s Bridge Conference series and request an invitation to the events, go to stuller.com/bridge.Follow JCK on Instagram: @jckmagazine
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