Blogs: Social Setting / Industry / Social Media

Social Media Updates For September 2022


TikTok Rolling Out Comment-Dislike Button

If you’ve ever wished you could disapprove of an unnecessary comment without giving in to the temptation to battle online trolls, TikTok may have the solution. Well, sort of.

The popular social media app announced it’s rolling out a dislike button, as a way to let users identify comments they believe are either irrelevant or inappropriate. The button, which began testing back in April, is being released globally to all users.

Dislikes will not be public, and commenters won’t be notified that their comments have been disliked. “We’ve created it as a new way to hear feedback directly from our community,” TikTok said in a tweet. “This allows us to better identify irrelevant or inappropriate comments, which helps us foster a comment section for genuine and authentic interactions.”

TikTok says that comments seen as harassment, hate speech, bullying, etc., should still be reported through the proper channels, as the dislike button is meant as a way to flag comments that may be spam. TikTok joins the ranks of many other platforms that have similar features (YouTube, Reddit, Twitter), but only time will tell whether the dislike button evolves to become public or not.

Instagram Stories Under 60 Seconds No Longer Broken

Instagram is changing the way videos are uploaded to Stories, giving users a new, uninterrupted experience for content under 60 seconds.

Currently, videos uploaded to Stories are cut into 15-second clips automatically, which viewers can cycle through quickly by tapping on their screens. With the new improvement, Stories will play continuously for up to 60 seconds.

This is just another way Instagram is continuing its focus on video content on the app, though a 60-second video can be posted either in Stories or in Reels, which could cause some confusion among users. It could also cause more people to skip over the videos, as it would take only one tap as opposed to three or four to cycle through an entire clip. It’s possible that as users have gotten used to the bite-size clips, uninterrupted content could feel tedious. But with only one minute of uninterrupted video, users should seek to be compelling if their goal is to reach and engage with more fans.

Photo: Getty Images Plus/pressureUA

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By: Brittany Siminitz

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