He will remain on as an advisor through the end of the year
Ryan Bonifacino, chief marketing officer and senior vice president of digital, is leaving Alex and Ani.
Bonifacino, who has been with the company since 2010, is enrolling in an MBA program and will remain on as an advisor through the end of the year.
“Ryan’s insights and commitment have always pushed us toward a better customer experience and have made us a stronger company,” said Carolyn Rafaelian, founder, creative director, and CEO of Alex and Ani. “We feel fortunate to have had the benefit of his passion and positivity for the last five years, and we’re grateful that he’ll be working with us through the rest of the year.”
“Alex and Ani’s rapid growth—from a $20 million business in 2011 to a $350 million business this year—has in no small part been based on our ongoing digital commitment, and Ryan has been an important part of that,” said Harlan Kent, president.
A replacement has not been announced.