With 75 U.S. stores in its portfolio, fine jewelry chain Rogers & Hollands Jewelers can afford to print an annual holiday catalog. But this year, the Chicago-based company has also posted the 16-page promotion online.
The catalog is available as a Web page as well as in print at all store locations. It features more than 150 styles, with each page spotlighting categories of product or marquee brands for the retailer. Demetrios engagement rings, Candian Ice diamond jewelry, Triton men’s wedding bangs, and JK Crown morganite and blue topaz styles are all highlighted, along with a bevy of unbranded classic looks: a diamond pavé heart-shape pendent necklace, a string of pearls, and diamond anniversary bands, and many more.
Rose gold merchandise has a major presence in the catalog; the metal was a “proven favorite this year,” according to a company statement. And the rising profile of colored center stones in Hollywood engagement rings prompted the brand to feature diamond-accented settings with sapphire, blue topaz, opal, and amethyst occupying the solitaire spot.
Pages from Rogers & Hollands 2013 holiday gift catalog (photos courtesy of Rogers & Hollands)
Rogers & Hollands VP of marketing Kathy Kadet says the chain’s shoppers consider the catalog “the perfect gift guide,” adding“it’s the best-of-the-best we have to offer…at amazing prices. Our tagline this year—‘This season, holiday dreams can come true’—really ties in to the overall message we want to convey.”
The store’s parent company, Rogers Enterprises Inc., was founded in 1910 and currently does business as Rogers & Hollands Jewelers and Ashcroft & Oak Jewelers. It’s the largest family-owned and operated chain in the United States.