The San Francisco–based company designs jewelry that syncs with smartphones
Richline has acquired the wearables company Viawear.
“The world has embraced wearables, and we intend to provide our customers with the right jewelry products that blend seamlessly with the latest technology,” said Joel Schechter, digital marketing director of the Richline Group. “Viawear’s technology and designs complement everything we’ve set out to achieve in the smart jewelry space.”
Viawear’s first wearable, the Tyia bracelet (pictured), debuted in 2015.
“Our objective has always been to develop smart accessories that truly complements our wearer’s lifestyle,” said Ben Isaacson, founder and CEO of Viawear. “Blending Richline’s tremendous jewelry acumen with Viawear’s technology platform allows us to make this vision into a reality that can help drive the world of fine jewelry into the world of wearable technology.”
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