Pandora, Nordstrom Part Ways

Nordstrom was an early mass-market booster

Pandora is parting ways with one of its early mass-market boosters—Nordstrom.

“Yes, it is true that our relationship with Nordstrom has come to an end,” says Charisse Ford, Pandora chief marketing officer of the Americas. “Pandora still remains very focused on its overall brand strategy to provide its consumers with an enhanced brand experience.”

A Nordstrom spokesman says, “We can confirm that we have mutually decided not to go forward with the brand at Nordstrom.”

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