Scott Kay has named Nick Pirie East Coast regional account executive.
Pirie comes to Scott Kay from Xvoke, a marketing agency. He was previously with SCVNGR, a firm that specializes in gaming, where he was a founding member and vice president. While there, he worked to develop the Diamond Dash, a retailer-sponsored scavenger hunt in which the winner gets a diamond ring.
“Nick adds additional excitement to our growing team,” said Joseph Green, senior vice president of sales. “He brings the perspective and experience of a dynamic marketer and a deep-rooted expertise working with retailers.”