Consumer Market Research firm, MVI Marketing, recently announced the launch of a new website designed to help the jewelry industry increase web site traffic and sell more jewelry online. JewelrySpotter.com enables retailers and manufacturers to upload photos and information about jewelry products for sale on their e-commerce websites. JewelrySpotter.com enables consumers to define their search for specific products and price points, as well as permitting jewelry companies to match their web site offers to the specifics that consumers search for.
“Nearly 90% of consumers use search engines to research their purchases online before buying anything,” said Marty Hurwitz, CEO, MVI, in a release. “Almost 30,000,000 people type in the word ‘jewelry’ in Google each month.”