More Retailers Starting Black Friday on Thanksgiving

Black Friday isn’t just for Friday anymore.

Many of the nation’s biggest retailers are beginning the annual shopping extravaganza the night before, on the day otherwise known as Thanksgiving, accelerating a trend that began last year.

Target, for instance, will open its doors Thanksgiving night at 9 p.m. Both Walmart and Sears are starting even earlier, both opening at 8 p.m. local time on Thanksgiving.

Macy‘s is still officially opening at midnight on Black Friday.

J.C. Penney is offering its only “sale of the year” on Black Friday, beginning at 6 a.m. Friday morning.

Among the Black Friday jewelry deals touted by deal aggregator sites and other sources:

Other jewelry deals can be seen here and here.