Metalsmiths Sterling Appoints Executive Vice President



Luxury designer Metalsmiths Sterling has appointed Jim Grohn as executive vice president.

Grohn brings more than 20 years of experience to his new role. He previously served as president of Belle Étoile.

“Grohn will be responsible for leading all phases of Metalsmiths Sterling’s aggressive brand development strategies throughout the U.S. and Caribbean,” Lee Konidas, CEO of Metalsmiths, said in a statement. “Jim brings us more than 20 years experience in brand building, with a complete understanding and combination of sales, marketing, and management.”