New York City digital marketing agency Ready Set Rocket
announced Nov. 1 that Memphis-based Mednikow Jewelers is the first jeweler to
fully utilize the Sasha Primak Dealer Network.
The jeweler’s website will use the network’s proprietary
eCommerce platform, and Ready Set Rocket will customize the user experience to
tailor the visual identity of the website to Mednikow’s target audience.
The website will offer dealers interactive functionality,
including the “Design Your Own Engagement Ring” feature. Additional features
include secure shopping, diamond and jewelry selection, measurable conversion
goals, and a digital marketing strategy including social media and newsletter