Blogs: All That Glitters / Designers / Fashion

Mejuri and Ganni Collaborate on Jewelry Capsule Celebrating Friendship

Share

Just in time for St. Patrick’s Day, Danish fashion label Ganni and contemporary fine jewelry brand Mejuri have collaborated on a capsule collection of clover-shaped jewelry.

Intended to be shared among friends to celebrate their relationship, the limited-edition jewels feature four-leaf clovers—tokens of luck, love, and connection. Ganni uses the motif on its handbags and some ready-to-wear items, and Mejuri added its polished touch for this collab.

“Ganni is all about love, optimism, and authentic friendships,” said Ganni’s creative director, Ditte Reffstrup, in a statement. “Our clover symbol was designed to spread a little luck, positivity, and optimism. And we were drawn to the idea of the clover as a lucky charm and a pendant of friendship. I love the playfulness of combining silver and gold, and respect Mejuri greatly for their work with recycled materials. I can’t wait to share these pieces with our community.”

mejuri ganni ring
Mejuri x Ganni Clover Wrap Ring, $98
mejuri ganni necklace
Mejuri x Ganni Clover Charm Necklace, $498

The collection, which was in development for nearly two years, is composed of four pieces, all with clovers on them: hoop earrings, a ring, a charm bracelet, and a pendant necklace. The necklace and bracelet have paper-clip links, and the clovers are detachable from the earrings if somebody wishes to wear plain hoops.

All the designs are crafted using 92% recycled sterling silver and 95% recycled 18k gold vermeil. Prices range from $98 to $498.

mejuri ganni bracelet
Mejuri x Ganni Clover Charm Bracelet, $298
mejuri ganni earrings
Mejuri x Ganni Clover Convertible Hoops, $198

“My admiration for Ganni comes from how—similar to Mejuri—the brand is dedicated to creating high-quality ethically sourced and design-focused pieces,” said Noura Sakkijha, Mejuri’s CEO and cofounder, in the statement. “I am excited to bring our joint communities a collection that encourages them to celebrate one another.”

The Mejuri x Ganni clover jewelry collection is available now at both brands’ websites and North American stores.

Top: Medjuri and Ganni use real-life best friends in marketing for their clover collaboration, including Tonia and Karla from Copenhagen, shown wearing the detachable-clover hoop earrings.

(Photos courtesy of Mejuri)

Follow me on Instagram: @anniedavidsonwatson

Follow JCK on Instagram: @jckmagazine
Follow JCK on Twitter: @jckmagazine
Follow JCK on Facebook: @jckmagazine

By: Annie Davidson Watson

Log Out

Are you sure you want to log out?

CancelLog out