At Centurion 2015 in February, Josette Patterson of Mark Patterson showed me a set of commitment rings made with millennial shoppers in mind.
“We had young clients at the store who were looking for something unconventional within a certain price point,” she says about shoppers at her company’s retail shop in Corona del Mar, Calif.
So she and husband-designer Mark created the Promise Collection of six SKUs made for that young shopper looking for a modern bridal aesthetic.
Sold as complete diamond rings and as semi-mounts, rings are crafted in 18k white, yellow, or rose gold or in platinum and feature an open-ring style with a single diamond set on one end and a band with a dusting of pavé (image below features two open rings with the band sandwiched between them).
“It is meant to be an engagement ring with a matching band,” Patterson explains. “We have sold some of those rings without the band and with larger diamonds and colored stones as right-hand rings or just added to an existing band. It is an interesting concept that we have been testing at our store for a while now, and we feel that we are ready to test it at the show.”
Retail prices for engagement rings with single diamonds start at $1,200, while bands start at $1,000. Side note: Patterson’s 18k gold alloy requires no rhodium plating. See Mark Patterson’s rings in person during the Couture show at booth no. 160.
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