LUXURY Swiss Watch by JCK will begin Friday June 4. JCK and participating brands are discussing the idea of creating a kick-off event on the Thursday evening that will serve as the official welcome reception for the 20 brands and the upscale retailers who are invited to participate at the event.

In addition, show organizers and participants are discussing ways to brand the event and generate excitement from the consumer editors who are in Las Vegas to cover falls newest watch and jewelry trends.

LUXURY Swiss Watch by JCK will welcome some of the most powerful brands in the industry including Baume & Mercier, Bulgari, Cartier, Chopard, Corum, Concord, Christian Dior, Dunhill, Ebel, Franck Muller, Girard Perregaux, Harry Winston, Hermes, IWC, TAG Heuer, Mont Blanc, Piaget, Parmigiani, Roger Dubuis and Zenith.

“By all accounts LUXURY Swiss Watch by JCK proved to be an overwhelmingly effective and much needed business environment for all concerned, said Dave Bonaparte, vice president of The JCK Shows. “Using the feedback from the brands involved and the expertise of our team of advisors and consultants we have created additional enhancements for 2004 and are very pleased at this promise of this year’s event.”

“The tremendous response we received from both watch manufacturers and designers as well as the retailers was overwhelmingly positive, and the fact that we have been sold out since September is a testament to the importance of this event,” added Steve Kaiser, LUXURY Swiss Watch by JCK consultant and president of Kaiser Time.

The JCK Shows, Las Vegas and Phoenix, LUXURY by JCK and LUXURY Swiss Watch by JCK and the newly launched Diamonds by JCK event are designed to serve the worldwide jewelry industry by offering the most comprehensive and complete buying and selling opportunities on a business-to-business basis. The shows also provide the jewelry industry invaluable information from both a practical and global perspective on subjects that impact the jewelry industry and the consumer.

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