Industry / Retail

Kohl’s Appoints Chief Marketing Officer


Kohl’s has appointed Christie Raymond (pictured), who has served as its interim chief marketing officer since May, as its permanent CMO.

Raymond replaced Greg Revelle, whose departure was announced in May.

Raymond’s role involves guiding Kohl’s overall marketing strategy, brand and creative, media, loyalty, customer analytics, corporate communications, and philanthropic efforts.

Raymond joined Kohl’s in 2017 as senior vice president, media and personalization, according to her LinkedIn profile. Prior to that, she spent 16 years at Walt Disney Parks & Resorts.

Kohl’s had been the subject of a possible sale, but called off the process in July.

Photo courtesy of Kohl’s

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By: Rob Bates

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