Juno Lucina Diamond Jewelry Debuts Proud Mom Collection With Jaime King

Diamond jewelry house Juno Lucina, a division of Merit Diamond in Hollywood, Fla., aims to honor mothers with a new collection designed in collaboration with a special and high-profile mom.

Proud Mom by Juno Lucina–Jaime King Designs is a new 40-SKU collection of 14k gold and diamond pendant necklaces and earrings codesigned with Jaime King of the CW series Hart of Dixie. (Rings, too, are in the works.) The collection aims to celebrate motherhood through the silhouette of a hand cradling the head of a child in every design. And while the Proud Mom collection actually debuted in January this year, King’s additions are available in stores mid-September. Retail prices for Proud Mom start at $399, while King’s designs start at $2,200.

Actress and mom King was also recently named the face of maternity retailer Pea in the Pod’s Luxe Essentials Denim campaign—her sons are 2 and 2½ months. Upon release of the news, King told the press: “Being a mother is something that I deeply cherish, and working with Juno Lucina has been such a rewarding and meaningful experience.”

To date, the collection is available at Macy’s, but other retailers can buy into the looks for a sum of $5,000.

Pendant necklace in 14k gold with diamonds from Proud Mom by Juno Lucina–Jaime King Designs

Pendant necklace in 14k gold with 0.5 ct. t.w. diamonds, $2,200

Earrings in 14k gold with diamonds from Proud Mom by Juno Lucina–Jaime King Designs

Earrings in 14k gold with 0.5 ct. t.w. diamonds, $2,200

The Style 360 blog is your editorial source for the newest jewelry, trends, market analysis trade show insights, designer profiles, and more.

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