Jewelry marketing seminar to be held in San Francisco

San Francisco’s Revere Academy of Jewelry Arts is teaming up with the Learning Annex to present a daylong seminar for jewelry designers. The event titled, How to Start Your Own Jewelry Line, will be held in downtown San Francisco on Feb. 8, 2004. The Leaning Annex offers continuing education seminars nationwide and presented a similar event in New York.

With an impressive lineup of experienced professionals, the seminar covers the ins and outs of making a career as a jewelry designer. The day include valuable information such as, how to develop your identity, where to find inspiration, pricing and selling your work, and how to work with sales reps, galleries, jewelry stores, trade shows, and magazines.

Panelists include Ann Storm, former national fine jewelry buyer for Nordstrom, who introduced designer jewelry to the chain of stores and promoted many promising new designers; Jeanine Payer, a San Francisco jewelry designer and manufacturer with work in stores from New York to Tokyo; April Higashi of Shibumi Design, creates her own signature jewelry designs and sells nationally; and Maria Cristini, a certified professional coach who previously represented and promoted craft-artists including many jewelry designers; the moderator will be Alan Revere, an award-winning jewelry designer, German trained master goldsmith, author, and teacher of jewelry.

The fee for the day is $125 general admission, or $75 for Revere students. For further information contact Revere Academy of Jewelry Arts, 760 Market St., Suite 900, San Francisco, CA 94102. Call 415-391-4179 or visit

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