Jewelry Consumer Opinion Council announced Monday the results of its annual Black Friday Sale study conducted last week.

According to the study, 22 percent of panelists said they purchased jewelry or watches Black Friday and Cyber Monday, up from 14 percent in 2008. Also, 41 percent of panelists stated they purchased on online, up from 7 percent last year.

The Jewelry Consumer Opinion Council 2009 Black Friday Cyber Monday report is available for free at www.mvimarketing.com.

JCK