JCK Las Vegas will offer an education program with top quality speakers and conference sessions on topics important to the industry. The education sessions will take place May 28-29, two days prior to the opening of the 17th annual JCK Las Vegas.
The education program will feature eight tracks covering Hot Topics and Trends; JCK Style: Where Fashion Meets Jewelry; Business; Diamonds; Gemstones and Pearls; eBusiness; Jewelers Notebook: Practical Advice for Jewelers; and J-Biz: Jewelers of America Industry Insights.
“More than 2,000 industry professionals attended the JCK education sessions at our last event, and we hope to continue to provide more content and value for jewelers and retailers with a dynamic program that will both educate and stimulate,” said Dave Bonaparte, Group vice president, JCK Events. “During the two days leading up to the Show, we invite the industry to gather for an opportunity to discuss the important topics facing the industry and understand the newest upcoming trends.”
In addition to the two days of conference sessions, JCK will also offer daily keynote addresses during the Show. The preliminary line up of speakers include Hip Hop Mogul Russell Simmons who will kick off the event May 30 at 8:30 a.m. with a discussion on how he built his mega-empire and continues to build his brand. Simmons will discuss the launch of Simmons Jewelry Company and his philanthropic endeavors including his Green Initiative Collection. The Green Initiative Collection raises funds for the non-profit Diamond Empowerment Fund which helps education projects in African nations where diamonds are a natural resource.
On May 31, Jewelers of America will host an “Executive Roundtable Discussion: Business Relationships, Retailers and Suppliers.” That afternoon, Shane Decker of Ex-SELL-Ence will present “Where Have All the Stores Gone?” On June 1, Carol Campbell of CRC Enterprises will discuss “How to Give Women the Jewelry Buying Experience They Want,” and on, June 2, Martin Rapaport will give an overview of “The State of the Diamond Industry.” All attendees and exhibitors are invited to these keynote addresses.
The JCK conference registration fee of $50 will include access to all sessions, the VIP taxi line at the Venetian, priority seating at keynotes, coffee service in morning sessions, conference room locator, and two JCK welcome reception drink tickets. A full schedule of conference sessions with registration information is online at www.jckshows.com.
May 28 sessions include:
The Affluent Consumer and Natural Colored Diamonds
Synthetic Diamonds in Today’s Market
Top Five Diamond Issues
Independents and the Diamond Pipeline
Gemstones and Pearls (AGTA Gem Day) Track
Gemstone Labs Update
Best Profits from Colored Gemstones
Pearls From Around the World
Gemstones Face Up: Green and Clean
Loyalty Programs Increase Profits
Build It and They will Come, Or Will They?
We Can Make It for You
Use Inventory Data as a Forward Looking Tool
JCK Style: Where Fashion Meets Jewelry Track
Turn Over the Fashion Driven Sale
From the Runway to You
Hollywood to Hometown: Product Placement Works
Women Know, Brand Accordingly
May 29 sessions include:
Hot Topics and Trends Track
Color Palette: What’s Next and How Do We Know?
Best of Class: Retailer and Client
How to Find and Hit the Hotspot in Your Diamond Sales
Build Your Brand Promise in Cyberspace
Case Studies of Independents on the Web
The Playing Field that Levels Retail
Unconventional Online Marketing for Conventional Retailers
Jewelers Notebook: Practical Advice for Jewelers Track
Moving Inventory on eBay
How to Photograph Jewelry for Your Website: Tips and Techniques
Jewelers of America J-Biz Track
Cause Related Marketing: Maximize Your Charitable Giving Efforts
Generational Marketing to the X and Y Customer
Building Critical Customer Loyalty
Give Your Customers What They Really Want – Smart Buying for 2008 Holiday