Scan your store’s walls. If they in any way resemble those of a budget hotel chain, it might be time to consider investing in some new artwork.
Millennial shoppers are keen on originality—and really all things that feel custom, not canned. So make sure your store’s artwork reflects your business’ unique persona.
Thankfully, procuring great art is relatively easy to do these days. Most established artists sell directly online, cutting out the pricey dealers and middlemen. And, original and limited-edition art can be very affordable.
Below, a few fantastic resources for sourcing art for your store.
Curating limited-edition, museum-quality artwork at affordable prices is the goal of 20X200, an online art shop that has a small but smartly edited inventory of prints and original pieces ranging from $24 to $10,000.
Courtesy Bowerbird Collective
This website features the quirky-but-beautiful art work of artists and sisters Kate and Laura Roebuck. It includes original paintings and limited-edition giclée prints, with prices starting in the low hundreds. Blackbirds, flowers, wreaths, mermaids, and scarabs are among the motifs the sisters regularly mine.
This resource for contemporary art, from artists both established and emerging, can feel like a rabbit hole—its inventory is deep, and you can lose hours clicking through it. Fun! Get framed photographs, art, canvas, and limited-edition prints shipped overnight. Prices start at below $50 for smaller prints.
The popular Leif in Brooklyn, N.Y., deals in home wares, tabletop goods, jewelry, and art, and its online store features a selection of cheery (but never cheesy) watercolor prints that could give any store’s color scheme a boost. Prices start at around $50 for small prints.
Courtesy Tappan Collective
Browse works from established and emerging artists on this site that was launched by two young gallerists in Los Angeles. Works can be pricey, but many are collectible—or likely will be. This is a great place to hunt for that striking, oversized piece.