Innovative Jewelry Takes Center Stage at NYFW Runway Shows

This past weekend’s snow storm couldn’t minimize the glamour of Mercedes-Benz Fashion Week’s Fall 2013 Collections. From Feb. 7–14, fashionistas strutted through the slushy streets of Manhattan dressed to the nines to get a glimpse of their favorite designer’s fall lines.

Apparel is often the main focus, but attendees of NYFW were treated to some sparkling eye candy (and I’m not just talking about the gorgeous celebrities in the crowd) as certain designers chose to make jewelry an important aspect of their shows.

Among these designers was Malan Breton, who showcased his latest collection on Sunday, Feb. 10 at Pier 59 in New York City. Breton accessorized his garments with Marilyn Monroe jewelry, a collection created and sold by Jewelry Television, to emphasize the old-Hollywood glamour feel of his fall line. 

“Although it depends on the designer, jewelry can enhance a runway show,” says Jill Johnson, VP of marketing at JTV. “JTV was thrilled to help Breton support his vision.”

Jewelry from JTV’s Marilyn Monroe Red Carpet Collection (photo courtesy of JTV)

Project Runway alum Christian Siriano also accented his vision with jewelry, specifically from the line of Miriam Haskell, during his Feb. 10 show. Inspired by the golden glamour of the Russian Opera, Siriano embellished select garments with pieces from Haskell’s collection, including headscarves fastened with ear clips.

(Photo courtesy of Miriam Haskell)

Rather than simply adding an accent, Chadwick Bell used jewelry to make a bolder statement during his runway show. Bell strung multiple bangles from Dinosaur Designs, an Australian jewelry and tableware company, to create an innovative necklace look. Fashion Week veteran Donna Karan also took accessorizing to a new extreme, accentuating certain outfits with leather jewelry.

Kimberly Ovitz placed jewelry front and center at her Feb. 7 show, as she debuted her first jewelry line on the runway. Ovitz collaborated with Shapeways, a 3D printing company, to create the skin-like pieces.

Necklace from Kimberly Ovitz (photo courtesy of ID Public Relations)

“I love how Shapeways speaks to the current fast fashion climate and blends high fashion with innovative technology through 3D printing,” Ovitz said in a statement. “The concept for my Fall 2013 line lends itself to accessories, and what was interesting to me was to collaborate with and engage consumers on the color and the designs of these pieces. Shapeways presents an array of options that previously weren’t possible or practical.”

In true 2013 fashion, Ovitz’s inventive pieces (ranging from $50-$500) were made available for purchase on her website immediately after the show—so even if you didn’t nab a front row ticket to NYFW, you can still accessorize like a fashion prodigy.

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