How Many Luxury Brands’ Names Can You Pronounce?

As I (and I suspect many of you) head off to the madness of Las Vegas, here is something a little lighter, which allows me to confess a dirty little secret …

Sometimes, when I’m writing about luxury brand, I am not sure how to pronounce its name. (I won’t specify which ones.) This clip, produced by a Chinese luxury newsletter, lets me know I’m not alone—and that even the hip and clever folks down in Union Square in New York City aren’t that sure either.

How many did you get right?

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JCK News Director

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