Harry Winston has partnered with with amfAR, the Foundation for AIDS Research, for the largest collaboration in the foundation’s history.

As part of the collaboration, Harry Winston will be the presenting sponsor for amfAR’s 27 gala events over the next three years, including its first-ever event in Hong Kong in March. The first sponsored event will take place Feb. 11 in New York.

Harry Winston will also lead support for amfAR’s Countdown to a Cure initiative, which aims to find a scientific basis for a cure for HIV/AIDS by 2020. 

“Through amfAR, we are proud not only to continue our commitment to bringing more healthy and brilliant futures to all, but also to support the organization’s mission to ending a global epidemic, which continues to impact more than 35 million people worldwide,” said Nayla Hayek, CEO of Harry Winston Inc. 

“We are tremendously grateful to Harry Winston for making a commitment to amfAR and our mission that is truly unprecedented,” said amfAR chairman Kenneth Cole. “It represents a long-term partnership with us in working to end the gravest public-health threat of our time, and it’s a shining example of genuine corporate responsibility and vision that we hope others will follow.”

JCK