Get to Know Tej and Anar Bhansali of Bhansali Jewelry

Brother and sister Tej and Anar Bhansali debuted Bhansali Jewelry last year with a distinct signature style: gem-in-gem inlay. The duo hails from the family who runs high-end manufacturer La Reina (pop is Samir Bhansali) and offers modern classics like octagonal- and oval-shape bangles in 18k gold with gemstone pavé and carved stone inlay. Anar completed the GIA Graduate Diamonds program after college, sketches pieces on paper prior to casting, and serves as the principal designer. “I find sketching to be the best way to communicate my ideas to our goldsmiths in Thailand,” she says. (Bhansali’s jewelry is made in Bangkok.) Bhansali features amethysts, diamonds, and more natural gems, while rubies, sapphires, and emeralds are lab created—a cost- effective and sturdy means of housing diamond cluster inlay. Of particular pride: earrings that remain flush to the ear for better weight distribution and a more comfortable fit. 

Brother-and-sister Anar and Tej Bhansali of Bhansali Jewelry

Brother and sister Tej and Anar Bhansali of Bhansali Jewelry

Starting retail price: $2,000

Accounts: Five in the U.S., including select Neiman Marcus stores and Alson Fine Jewelry in Cleveland, and six overseas accounts, including Al Fardan in Doha, Qatar

Trade fairs: Baselworld, JCK LUXURY, and Jewellery Arabia in Bahrain

Retailer buy-in: Buy-in starts at $20,000.

Contact: Bhansali, Beverly Hills, Calif.; 310-205-9400

Ring in 18k white gold with amethyst and diamond inlay from Bhansali

Ring in 18k white gold with 0.7 ct. t.w. diamonds in 5.54 ct. amethyst, $3,700 

Earrings in 18k white gold with diamonds and lab-created sapphire by Bhansali Jewelry

Earrings in 18k white gold with 1.5 cts. t.w. diamonds in lab-created sapphires, $6,400 

Yin Yang bangle in 18k gold with diamonds in white and blue topaz from Bhansali Jewelry

Yin Yang bangle in 18k white gold with 1.5 cts. t.w. diamonds in 4.65 cts. t.w. white topaz and 7.4 cts. t.w. blue topaz, $7,750 

The Style 360 blog is your editorial source for the newest jewelry, trends, market analysis, trade show insights, designer profiles, and more.