Though Gwen Myers of Eden Presley has been making jewelry for 10 years, she began to wholesale it only in the past two. The New York City–based artist fell into design thanks to a generous husband who gifted her pieces that she promptly had bench jewelers tweak to her liking. After years of redesigning styles she finally started making her own. The company moniker is combination of the names of her daughters. Working in wax and CAD, jewelers in the Diamond District bring her ideas to life in 14k gold and silver. Her signature: mixed gemstone shapes such as baguettes and pears in cheery colors—pink tourmaline and tanzanite—along with the occasional minerals such as malachite. Lighthearted message jewels round out this whimsical collection.
Gwen Myers of Eden Presley
Starting retail price: $400 in 14k gold and in sterling silver
Accounts: Three domestic, including London Jewelers on New York’s Long Island and Oxygen Boutique in Bal Harbour, Fla.
Trade fairs: Jewelers of America Winter and Summer editions and Special Delivery
Retailer buy-in: None to date
Contact: Gwen Myers, NYC; 917-952-7667; edenpresley.com
Roar bracelet in 14k gold with 0.45 ct. t.w. diamonds, $1,300
Bar necklace in 14k rose gold with 2.6 cts. t.w. tanzanites and 0.24 ct. t.w. diamonds, $1,720
Earrings in 14k yellow gold with manganese sulfide stones and 1.36 cts. t.w. diamonds, $4,060
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