Advertising agency, Fruchtman Marketing took home a Silver Addy at the Advertising Club of Toledo’s annual Addy Awards competition, held on February 26.
Fruchtman Marketing, which specializes in the jewelry industry, was honored for creating an innovative animated television commercial series for Bremer Jewelry, located in Bloomington and Peoria, Ill.
The television campaign showcases an animated Ernest J character. Topics in the series include: designer jewelry, Bremer’s atmosphere, and the guest services offered at the jeweler.
The account and creative team at Fruchtman Marketing, based in Toledo, Ohio, developed the advertising campaign to honor the history of Bremer Jewelry, established by Ernest J. Bremer in 1954, while appealing to the next generation of fine jewelry buyers.
“We had an opportunity to create something for Bremer as unique as their position in the marketplace,” said Ellen Fruchtman, President of Fruchtman Marketing. “It’s certainly exciting to win the award. However, we’re more excited that the ads have generated tremendous awareness for Bremer Jewelry.”
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