Industry

Fana Hires Sabrina Sigg as VP of Sales

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Bridal and jewelry brand Fana has hired Sabrina Sigg (pictured) as vice president of sales for the mid-Atlantic region.

She will be responsible for expanding the brand’s presence throughout the region.

Sigg began working in jewelry at age 14 as a gift wrapper at Rogers & Holland Jewelers. After completing a Master of Business Administration at Northern Illinois University, she worked for 3 years at Movado Group and 2 years at Scott Kay before moving to Tacori, where she worked as a territory manager for 14 years. Most recently, she worked as a territory manager for Hearts On Fire, from 2018 to 2021.

She will report to Bobby Jain, CEO and founder of Fana.

(Photo courtesy of Fana)

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By: Rob Bates

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