Fana Appoints 3 Industry Veterans

Bridal fine jewelry brand Fana added three industry veterans to its team: Shelby Sterrett (pictured above), Steve Rumanoff, and Eric Sigg.

Sterrett, who joined the New York City–based brand in February, is leading its newly created Western sales region, covering Colorado and all the states on the West Coast. She has more than 15 years’ experience in the industry, including serving as a territory manager and business manger for Tacori. 

Steve Rumanoff (pictured below) was appointed northeast sales director, including New England and New York state. Rumanoff has 30 years of experience. He was formerly a sales manager for Spectrum Diamonds and Lieberfarb and is a cofounder and vice president of Rumanoff’s Fine Jewelry & Design. He serves on the board of directors of the Independent Jewelers Organization.

Steve Rumanoff
Steve Rumanoff

Eric Sigg  (pictured below) will become the company’s national sales trainer and inside sales manager. He has more than 15 years of experience in the jewelry and watch industries, including eight years as territory manager and business growth leader with Tacori. Sigg will create and coordinate Fana’s on-site and online training.

Eric Sigg
Eric Sigg

(Images courtesy of Fana)

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JCK News Director