David Yurman Debuts Holiday 2016 Advertising Campaign



David Yurman’s latest advertising images feature the famous faces of Natalia Vodianova and Jean Campbell, among others. Debuting this fall for the holiday season, the images and six short movies were shot by famed photographer Bruce Weber.

“When we look at our customers all over the world, we find a sense of passion and youthfulness that has almost nothing to do with age and everything to do with their outlook,” CEO Gabriella Forte told the media. “The short films Bruce shot are a nod to vintage home movies that capture the essence of the family portrait, which is so important to the brand.”

The creative direction was led by Shahid & Co.; the campaign was shot in Southampton, N.Y.; and looks were styled by Carlyne Cerf de Dudzeele. Expect to see the campaign in major fashion and lifestyle publications this month as well as online throughout social media.

(Photo by Bruce Weber for David Yurman)