Corum USA has donated $250,000 to the Twin Towers Fund in New York City. The fund supports families of firefighters, police and emergency volunteers who died or were serious injured Sept. 11, 2001 in the terrorist attacks on the World Trade Center.
The presentation was made in New York on Nov. 15 by Corum USA president Stacie Orloff to former New York mayor Rudy Giuliani, who established the fund.
The money came from sales of Corum’s limited edition American Bubble watch. “Our distribution network of high-end retailers made this donation possible by really working with use and supporting the excellent sell-through of this watch,” said Orloff.
Shortly after Sept. 11, Corum owner Severin Wunderman decided to produce a limited series of 500 numbered units of his popular Bubble watch, but with an American flag on the dial and a special patriotic caseback. From the sale of each watch, Wunderman committed $500 to children of firefighters, police and emergency volunteers who died in the tragedy.
Corum chose the Twin Towers Fund after extensive research into various non-profit charities, she said, because “it is exactly in keeping with our criteria, and its operating expenses are raised and covered separately, ensuring that 100% of donations go to the families.”
Orloff also presented Giuliani with an American Bubble watch, with the limited edition series number eight on the back. As he put it on, Giuliani said eight has special meaning for him, because that was the number worn by his baseball hero, Yogi Berra of the New York Yankees.