Luxury watchmaker Breitling has opened its first West coast store at the Forum Shops at Caesars Palace in Las Vegas.

The 1,400 square-foot store features more than 400 Breitling timepieces. This marks the third Breitling location to open in the United States in the past 18 months, following the debuts of its Manhattan flagship and a new store in Aventura, Fla.

“With the large volume of tourists visiting the city each year, Las Vegas is a very important market for Breitling to help us achieve our global marketing initiatives including expansion in various retail locations throughout the United States,” Thierry Prissert, Breitling U.S. president, said in a statement.

(Photos courtesy of Breitling)

JCK