On Sept. 7, luxury watchmaker Breitling donated $160,000 to the Fisher House Foundation, an organization that helps U.S. military veterans.
The company gave 100 percent of proceeds from its special-edition American Tribute Watch to the charity that constructs comfort homes to provide free, temporary housing to the families of service members needing medical care across the country.
“Breitling is honored to help Fisher House Foundation through sales of the American Tribute Watch,” said Breitling president Thierry Prissert in a statement. “And to see Fisher House Foundation giving back to those who give so much is both humbling and inspiring.”
Breitling USA President Thierry Prissert presenting Fisher House Foundation CEO Ken Fisher with the $160,000 donation.
Breitling produced the American Tribute Watch at an exclusive limited quantity of 50 pieces. The timepiece became available for purchase on Veteran’s Day of 2011 at the brand’s boutiques in New York City and Aventura, Fla.
Based on the current Breitling Chronomat 44 watch, the Breitling American Tribute Watch is powered by Caliber 01, the exclusive 100 percent in-house chronograph movement created by Breitling. The 50 limited pieces were individually numbered and feature a commemorative etching on the back of the watch face, paying tribute to American veterans with the statement “Breitling for America. United We Stand.”
“We are honored to be the recipient of this wonderful gift from Breitling, this donation will be used to support our military, veterans, and their families,” said Ken Fisher, CEO of Fisher House Foundation.