Audemars Piguet Gets New North American CEO

Antonio Seward has been appointed North American CEO of watch brand Audemars Piguet, effective Aug. 1.

Seward began his watch career as a brand manager in Latin America and the Caribbean for several luxury watch brands, including Audemars Piguet. In 2008, he became Audemars Piguet’s managing director for Latin America. In 2010, he moved to Madrid and became CEO of Audemars Piguet, Spain, and Portugal.

Most recently, he served as Audemars Piguet’s general manager for Southeast Asia.

(Photo courtesy of Audemars Piguet)


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