Watch Watch

Gucci Enters Elite Jewelry Stores With G300 More than a year after introducing the G, Gucci draws high-end retailers – and strong revenue Gucci’s steel G watch propelled the brand into one of the fastest-selling properties for watch retailers after it was introduced last year. Now Gucci broadens its reach into fine jewelers’ showcases with another G – gold. Called G300, it is Gucci’s first solid 18k line. One goal is to offer select high-end jewelers a precious-metal version of the original steel G, says Stacie Orloff, Gucci’s U.S. sales director. The watches will be sold in 300 jewelry stores worldwide (40 in the U.S.) that Orloff has dubbed the Club of 300 and in Gucci boutiques. Raising the roof The Club of 300 is the latest in the metamorphosis of Gucci Timepieces from makers of a moderately priced women’s fashion watch sold in department and other sto
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