The Designer Jewelry Report

Sales of designer jewelry are on the rise. That's one of the findings from a recent survey of JCK's retail panel, which revealed that designer jewelry accounted for a median 10% of jewelers' total sales. For 63.4% of jewelers, designer jewelry's slice of their total sales pie increased over the past two years. Fewer than a quarter of respondents (21.1%) said designer jewelry sales decreased as a percentage of total sales, and 15.5% said the percentage had remained the same. Additional findings are as follows: Percentage of Jewelers Carrying Designer Lines in Selected Categories Category 1-5 6-10 11-15 16+ Source: July 2003 JCK Retail Panel. The response rate for this survey is 28.8%; 183 responses were received
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