New Swiss ‘Watch Quality’ Seal Offered

A new quality mark guaranteeing the quality and accuracy of fine watches will be launched in the Swiss watch industry this year. Unlike two other Swiss quality seals, the new "Qualité Fleurier" seal will be available to any European watch brand that meets its strict criteria, and it will apply to both the movement and components of a watch. Currently, the "COSC" certificate of the Swiss Official Chronometer Testing Institute is only for Swiss-made watches whose movements qualify as chronometers. The "Poinçon de Genève" (Seal of Geneva) applies only to mechanical movements made by watchmakers in Geneva, Switzerland. Criteria for the new quality seal reportedly will be even stricter than those of the other two. The new quality seal was announced in August by a private group called the Stiftung Qualité Fleurier, according to the Bieler Tagblatt, a newspaper of Biel, Switzerland, a S

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