Focus

Three high-fashion Italian timepieces are being introduced into the U.S. market by DOMUSHora Inc., Miami. Two of them—Officina Del Tempo and Buti—are already offered to top U.S. jewelers and fine department stores. The third—Momo Design—will debut at The JCK Show ~ Las Vegas in June. Four-year-old DOMUSHora of Italy opened its U.S. site in 2002. The Milan firm is led by three Italians in their 30s from the fashion and watch industries. Davide Murdocca, president, is an international watch dealer who has collected watches since he was 10. Umberto Cipolla, vice president, operates eight clothing stores in Milan. Murdocca and Cipolla co-own DOMUSHora. Florentino Fernandez, a watch retailer in Italy, is the manager, overseeing sales training, customer service, and brand development with retailers. American Michael Pucci, who has 20 years' experience with watch brands in the U.S.
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