Colibri Acquires Seth Thomas Clock

The Colibri Group, Providence, R.I., has acquired the trademark and inventory of The Seth Thomas Clock Co. from General Time. The transaction was completed July 31 in bankruptcy court, said Fred Levinger, president and chief executive officer of The Colibri Group. Terms of the acquisition were not disclosed. General Time, established in 1931 through the merger of Seth Thomas and The Western Clock Company, filed for bankruptcy in early July. It was based in Norcross, Ga. Levinger called the Seth Thomas brand a "great enhancement" to Colibri's clock business, adding, "We've bought a brand name that has strong consumer awareness. It has a tradition, a real historical significance, and is an American brand. Colibri will continue to aggressively promote the brand." Seth Thomas, founded in 1813, is the oldest U.S. clockmaker. It manufactures mantel, wall, and tabletop clocks that range f
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