BASEL 2001 HAS NEW LOOK

Basel 2001 will be held in the halls of Messe Basel in Switzerland March 22-29. The 2,400 watch and jewelry exhibitors, representing 41 countries, expect about 85,000 trade visitors from around the world. The process of improving the appearance of the display halls, begun with Basel 2000, continues this year. The newly designed foyer to Hall 2 (the Jewellery Hall) was introduced in time for Basel 2000, and similar efforts are being concentrated on the jewelry exhibition's Prestige sector, in Hall 2.2. Basel 2001 will also present its second Basel Award. The Basel Award is an international jewelry design competition sponsored by the Basel show and introduced last year. The award allows 10 jewelry designers in their final year of a jewelry course the chance to have their work manufactured by some of the world's leading jewelry manufacturers who exhibit at the Basel show. The 10 pieces wi
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