Scott Kay chief marketing officer Dan Scott will open the CMO Show, Terrapinn’s global marketing conference in London.
Scott will share his insights on marketing as both a science and an art form, including experimentation budgets, innovative brand experiences, and customer service as well as offer tips on breaking down technology barriers and collaborating with external partners.
“Dan Scott is the first speaker we have ever had from the jewelry industry,” Oliver Arscott, conference director of the CMO show, said in a statement.
The event will take place from March 27–29 at London’s Wyndam Chelsea Grand. Other speakers include representatives from Microsoft, Coca-Cola, Deloitte, BBC, Channel 5, IBM, Kraft Foods, and Nokia.